And if you have a product descriptor that’s not listed, add it manually if you think it’s relevant. It might be tempting to skip some of them, like if you already included that information in the product title.īut eBay has made it important to have, so fill them out anyway, even if it seems redundant. They’re for descriptors like brand, size, colour, style, etc. When you’re creating listings, you’ll notice boxes with checkmarks that show your completion progress. If you’re using a third-party listing creation service, your images might be placed in the listing description area, so double-check and upload them into eBay, too. Your best option is to upload the images directly into eBay for the best chances at a high search ranking. Even if you don’t think your listing needs 8-12 images, it’s good for search results. If you’re struggling to hit 12, aim for at least 8 images on each listing. You’re allowed up to 12 free images on each listing, so try and get as close to that number as you can. Use the most important or most searched for keywords first or at the beginnings of sentences, and use only as many as required. When it comes to how to use your keywords, avoid stuffing. Get a shortlist of 3-5 keywords from your work that you can use for yourself. When you get results for many products and when you see the same top sellers on the first page, you’ll know you’ve got good keywords. One of the easiest ways of doing keyword research is to pretend you’re the buyer and perform multiple searches for what’s in your inventory. Simplify Keywords and Use Them CorrectlyĪs with Amazon, buyers tend to type in very specific keywords on Amazon. Keywords play an important part, so our next tip is all about that. There are many factors that go into mastering the Cassini search algorithm. Google uses PageRank (named after Larry Page), Amazon uses A10, and eBay uses Cassini. Understand How eBay’s Search Algorithm is Different and UniqueĮach time you search for something online, you’re using a proprietary search algorithm.

There’s a lot more to it than that, and has ten things you can to do increase eBay sales - and avoid the same mistakes I made.

I thought all I had to do was put a couple of images up, write a few paragraphs about the product, and watch as the bids came in. About 15 years ago, I thought eBay was a digital version of yard sales.

Where to advertise my ebay listings